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British Journal of Mass Communication and Media Research
Vol. 3Issue 12023pp. 89–96Published 23 November 2023
DOI 10.52589/BJMCMR-QRMERR3TShare Link
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Abstract:
The goal of this study was to investigate the experiences of five undergraduates majoring in communications media at a medium-sized university as they created their own computer games. To analyze the data, I utilized the constant comparison method. After a thorough analysis of the phenomenon of user design, I identified three themes through qualitative analysis: User design fosters creativity and empowerment, User design can be challenging and serve as a design tool, and User design provides a rewarding learning experience.
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