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British Journal of Mass Communication and Media Research
Vol. 4Issue 22024pp. 67–81Published 23 August 2024
DOI 10.52589/BJMCMR-IH876XZGShare Link
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Abstract:
This study investigated Listening as a predictor of healthcare providers response to expectant mothers in south-east Nigeria. The Study had two sets of population- the Public Primary Health Centers (PHCs) in the five states of South-East Nigeria (2,110) and all the women in the five states who are between the ages of 18 and 45 (7,159,548). The sample size was in two set, the first was 32 which represented 30% of the total number PHCs in the five L.G.A’s sampled from the five states in the South-East Nigeria and the second sample size for the second population was 384. The study adopted survey research design with questionnaire as instrument for data collection. Finally, the data were descriptively analysed and thematically explained. The results from the study revealed that healthcare providers listen and respond, to expectant mothers in South-East Nigeria during antenatal interactions. It was therefore concluded that the ability of healthcare providers to listen to the expectant mothers in South-East Nigeria during antenatal interactions provided the platform for healthcare communication that enabled expectant mothers to share personal information with caregivers for effective outcomes. It was recommended that Policy makers should ensure that the cordiality between healthcare providers and their clients is sustained at all levels of healthcare delivery to promote quality communication for quality healthcare practice.
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