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British Journal of Management and Marketing Studies
Vol. 7Issue 42024pp. 15–27Published 1 September 2024
DOI 10.52589/BJMMS-ES0DWWIIShare Link
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Abstract:
This study centred on healthcare service delivery and patients’ satisfaction in public hospitals in Akwa Ibom State. We formulated two specific objectives and hypotheses to guide this investigation. We also adopted a cross-sectional research approach and selected the respondents using simple random sampling. Given the study's infinite population, we used the Topman formula to determine the sample size. The data assembled from the participants was analysed using the simple linear regression technique. Findings from the study demonstrated that patient waiting time (PWT) and healthcare provider-patient communication (HCP-PC) have positive and significant effects on patient satisfaction in selected public hospitals in Akwa Ibom State, Nigeria. The researcher’s conclusion is that healthcare service delivery has a significant positive effect on patients’ healthcare satisfaction in the studied public hospitals in Akwa Ibom State. Based on these findings, public hospitals should prioritise the proper management of patient administrative concerns, as this could potentially reduce patient waiting times. Given that patients place their trust in healthcare workers, it is important for healthcare providers in the studied public hospitals to respect their private healthcare information.
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