| 1 |
Author(s):
Dr. Hala Hattab .
Page No : 1-20
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Effectuation and the Social Entrepreneurship: An Empirical Study of the Relationship between Adopting the Principles of Effectual Logic and Social Enterprise’s Performance in Egypt
Abstract
In Egypt, social enterprises are important to confront some of the major challenges facing the country. Nevertheless, they face several obstacles that hinder their development, social impact, and performance. In 2001, Saravathy developed effectuation theory which acknowledges how the decision-making process, action and implementation are practiced by entrepreneurs in an unpredicted and dynamic environment. Hence, effectuation can be suggested as a possible resort to improve social enterprises’ performance. Thus, the objective of the research is to investigate whether effective logic principles affect social enterprises’ financial, market, and innovative performance in Egypt. An online survey was shared via email with social entrepreneurs identified using snow-ball sampling. Results showed that the performance of social enterprises in Egypt is average, and in some instances, lesser than average, especially financial and innovation performance, while they moderately apply effectuation principles as they perform their regular activities.
| 2 |
Author(s):
Paul Nemashakwe, Alice Z. Zinyemba, Samuel M. Gumbe.
Page No : 21-36
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Development of an Afrocentric Effective Leadership (AEL) Model for Zimbabwean SMEs
Abstract
Scholars, policy makers and analysts have agreed that the future development of any country rests on the shoulders of Small and Medium Enterprises (SMEs). Although SMEs play an important role in developing countries such as Zimbabwe, 85% are expected to fail within the first three years. Many reasons have been outlined as the causes of such a high failure rate with the most notable ones being a dearth in managerial capacity and an inappropriate leadership model. Zimbabwean SMEs have failed to drive economic growth despite the implementation of Western-initiated leadership models. This is why scholars have argued against the applicability of these models and advocated for the establishment and institutionalisation of indigenous leadership models. The current study sought to develop and validate an Afrocentric Effective Leadership (AEL) model for Zimbabwean SMEs. Quantitative research was carried out employing a survey strategy where data was collected using a questionnaire from 241 participants from Bulawayo’s Central Business Area. The study concluded that effective leadership in Zimbabwean SMEs is dependent on ubuntu, culture, history of the country and stage of economic development of the country, intermediated by leaders’ characteristics. It was recommended that leaders should lead in line with the philosophy of ubuntu. They should value group solidarity, good social and personal relations and believe in consensus and compromise.
| 3 |
Author(s):
Dr. Gift O. Eke, Dr. Joy Amesi, Gift-Eke Ogechi.
Page No : 37-53
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Adequacy of Teaching Techniques for Improved Entrepreneurship Education in Universities in Rivers State
Abstract
This study assessed the adequacy of teaching techniques for improved entrepreneurship education in universities in Rivers State. Cross sectional survey research design was used for the study and the area of the study was Rivers State, Nigeria. The population of the study was thirty-two (32) business educators made up of 18 business educators from Rivers State University, 8 business educators from Ignatius Ajuru University of Education and 6 business educators from University of Port Harcourt. The entire population of 32 was studied; hence, a census of the population was done. The instrument used for the collection of data was a self-structured questionnaire titled “Adequacy of Teaching Techniques for Improved Entrepreneurship Education (ATTIEE)” developed using a four-point rating scale of very high extent, high extent, moderate extent and low extent. The instrument was validated by two business educators and one measurement and evaluation expert, all from the Faculty of Education, Rivers State University. The reliability of the instrument was determined using the test re-test method which was done through the Pearson Product Moment Correlation Coefficient (PPMCC) and a reliability coefficient of 0.78 was obtained. Data analysis was done using mean and standard deviation while the hypothesis postulated was tested at 0.05 level of significance using one-way Analysis of Variance. Based on the results of the study, it was found that teaching techniques, to a high extent, are adequate for improved entrepreneurship education in universities in Rivers State. The study further found that there was no significant variation in the mean score of business educators in the three universities on the extent to which teaching techniques are adequate for improved entrepreneurship education in universities in Rivers State. The study concludes that teaching techniques, to a high extent, are adequate for entrepreneurship education in universities in Rivers State. One of the recommendations made was that business and entrepreneurship educators should pay attention to the caliber of students, the environment within which teaching is to take place and the available facilities or technology, when choosing the technique or techniques to be adopted in teaching entrepreneurship.
| 4 |
Author(s):
Banabo Ekankumo (Ph.D), Ndiomu Kemebaradikumo (Ph.D).
Page No : 54-67
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Experience Marketing and Customer Retention in the Nigerian Telecommunications Industry
Abstract
The Nigerian Telecommunications Industry is classified as the fastest-growing and most competitive Telecommunications industry in the world. It has the largest subscriber base in Africa with over 150 million subscribers. Due to the increased competitiveness in the telecommunication industry in Nigeria, customer retention has become the focus of telecommunication providers. It is in this light that this paper is built. Hence, the general objective of the paper is to determine the effect of experience marketing on customer retention in the Nigerian Telecommunications industry. The study made use of primary data gotten through a validated set of structured questionnaires which was distributed to a selected sample of 402 respondents within the six states of the south-south geo-political zone of the Niger Delta Area of Nigeria, which are Akwa-Ibom, Bayelsa, Calabar, Edo, Delta and River States. The paper adopted correlation and regression analysis to test the formulated research questions and hypotheses. After the analysis, it was discovered that there was a strong and positive effect of experience marketing on customer retention in the Nigerian Telecommunications industry. The study, therefore, concluded that Customer Service Quality, Customer Brand Relationship, and Customer Emotional Experience are good indicators and dimensions of Experience Marketing that could increase the degree to which customer retention is enhanced in Telecommunication Firms in Nigeria. Hence, it was recommended, among others, that Telecommunication operators in Nigeria must switch from the traditional marketing approach to an experience-based marketing strategy if they want to remain relevant and competitive in the globalised telecommunication industry.
| 5 |
Author(s):
Tuwei J. Gloria, Korir Michael, Komen Joyce.
Page No : 68-86
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The Moderating Effect of Transformational Leadership on the Relationship Between Entrepreneurial Orientation and Performance of Manufacturing Firms in Nairobi County
Abstract
Transformational leadership is an enabler of improved organizational work efficiency, enhanced job satisfaction and organizational performance. In theory, transformational leadership is positively correlated with a variety of organizational outcomes. The current study sought to establish the moderating effect of transformational leadership on the relationship between entrepreneurial orientation and manufacturing firms’ performance in Nairobi County, Kenya. This paper was anchored on the positivism world view and was quantitative in nature. The research design was explanatory design to show cause and effect relationships and the strategy for inquiry was a survey strategy. The independent variable was entrepreneurial orientation with the dependent variable being firms’ performance whereas the mediator was networking capability with the moderator being transformational leadership. The study utilized Hayes Model 59 using PROCESS Macro Version 4.0 for multiple regression analysis. Results on interaction further indicated that transformational leadership had a moderating effect on the relationship between entrepreneurial orientation and enterprise performance with β = .03, p = .005. The study concluded that, transformational leadership had varied moderating effects on the relationship between entrepreneurial orientation and manufacturing firms’ performance. It was the recommendation of this study that for manufacturing firms to better enhance sustainable performance and gain competitive advantage, they should not only adopt entrepreneurial orientation as a strategy but they should also infuse the concept of transformational leadership hence increased improvement.
| 6 |
Author(s):
Egberi Onyeyime Edith (Ph.D).
Page No : 87-94
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Strategic Management and Entrepreneurial Revenue Growth in Nigeria: An Empirical Analysis
Abstract
This paper empirically analyzed the relationship between strategic management and entrepreneurial revenue growth in Nigeria using the descriptive survey research design. The theoretical framework of this study was hinged on the collaborative model of strategic management. The study relied on primary data obtained which was administered on six hundred (600) entrepreneurs in six (6) states of the Nigerian federation. Data obtained were analyzed via descriptive statistics (frequency counts, simple percentages, mean, standard deviation, minimum and maximum values, skewness kurtosis) and inferential statistics (simple regression). Findings revealed that strategic management serves as a major determinant in enhancing entrepreneurial revenue growth in Nigeria. The implication of the finding is that for entrepreneurs to realize revenue-growth objectives, they need to engage in efficient strategic management. In line with the findings of the study, it was recommended that entrepreneurs should make concerted efforts by putting in place efficient strategic management as well as engagements of entrepreneurial funding agencies that can help them achieve their goal of increased revenue.
| 7 |
Author(s):
Jakpa Grace Ufuoma.
Page No : 95-104
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Workplace Nepotism and Employees’ Job Satifaction in Nigeria: Does it Affect Healthcare Companies?
Abstract
In recent times, workplace nepotism has become a prevalent issue facing small, medium and large companies; hence, it has turned out to be a major discussion among management practitioners and researchers. Besides, while we acknowledged the plentiful studies on workplace nepotism and employees’ job satisfaction nexus, there is limited literature on whether nepotism in the workplace does affect employees’ job satisfaction among healthcare companies in Nigeria. In view of the above, this study assessed workplace nepotism and employees’ job nexus of selected healthcare companies in Nigeria. The study used a sample of three hundred and ten (310) respondents, which were selected via a purposive sampling technique. Data obtained were analysed using descriptive (mean, standard deviation, skewness, kurtosis, and Pearson correlation), diagnostic (variance inflation factor) and inferential (multiple regression) statistical tools. Findings indicated significant and negative relationships between workplace nepotism dimensions (gender and ethnic divides) and employees’ job satisfaction. Given the findings, it was recommended that the management of healthcare companies should strive towards overseeing the divides in gender and ethnicity so as to cushion the effect on employees’ job satisfaction. Additionally, there is a need for healthcare companies’ management to set up measures aimed at fitting the divides in gender and ethnicity in order to encourage harmony among employees.
