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International Journal of Entrepreneurship and Business Innovation
Vol. 8Issue 22025pp. 88–96Published 8 July 2025
DOI 10.52589/IJEBI-N6HEFE2NCase Study
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Abstract:
This study evaluated community-based educational resources for improving undergraduate students’ motivation in business education: A case study of faculty of education, Rivers State University, Nigeria. Using a descriptive survey research design, the study examined the practicalities, challenges, and areas for motivating undergraduate business education students. Seventy-four (74) final year students in the department of Business Education, Rivers State University made up the population for the study. To guarantee equitable representation and to realize total precision, the entire population was studied as total enumeration without sampling. The instrument used for data collection was a validated structured closed-ended 4-point rating scale questionnaire titled: Community Educational Resources for Improving Undergraduate Business Education Students’ Motivation Questionnaire (CERIUBESMQ). The instrument was validated by expert judgment of three lecturers in measurement and evaluation in the department of guidance and counselling all in Ignatius Ajuru University of Education, Port Harcourt. The experts assessed the instrument in terms of content, suitability of language and appropriateness. 74 copies of the well-filled questionnaires were retrieved and used for data analysis. Mean and standard deviation were used for data analysis; while t-test was used to test the null hypotheses at 0.5 level. Findings revealed that teachers promote students’ motivation through invitation of experts in markets and factories. It was recommended that University administration should endeavour to make the teaching of Business education practical oriented through the utilization of material resources in the community. This act would change the wrong perceptions about business education among students.
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