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British Journal of Management and Marketing Studies | AB Journals

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British Journal of Management and Marketing Studies (BJMMS)

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Volume 9, Issue 3

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Volume 3, Issue 1, 2026

Marketing Public Relations and Consumer Patronage of Bank Products in Anambra State, Nigeria

Author(s): Nwafor Dorathy Ozioma; Anyasor Okwuchukwu Marcus

Page: 1 - 19

Innovative Mindset and Organizational Sustainability of Small and Medium Enterprises in Rivers State, Nigeria

Author(s): Lucky Ajor; Lawrence O. Alikor

Page: 20 - 36

Effect of Sales Promotion and Relationship Marketing on Customers’ Retention in the Telecommunication Industry in Accra, Ghana

Author(s): Ibrahim Ofosu-Boateng

Page: 37 - 54

Assessing the Influence of Flexible-Work-Option as a Precursor of Work Life Balance on Employee Productivity of Logistics Companies in Rivers State Nigeria

Author(s): Akintokunbo Oluwarotimi Odunayo (Ph.D); Obomanu Fubara Kelvin; Akintokunbo Oluwatosin Y

Page: 55 - 66

Effect of Leadership on Organization Improvement and Innovation

Author(s): Rev. Sister Eugenia Ofodeme

Page: 67 - 75

Complaint Management and Customer Loyalty Among Aviation Customers in Ekiti State, Nigeria

Author(s): Ogunode Philips Olatunde; Olowe Temitope Sunday; Abereola Samuel Niyi

Page: 76 - 94

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