Total Quality Management and Corporate Sustainability of Food and Beverage Companies in Lagos State, Nigeria

Publication Date: 23/08/2023

DOI: 10.52589/AJESD-TU0BGFDN


Author(s): Bolatito Oluwajinmi, Olukayode Longe (Ph.D).

Volume/Issue: Volume 6 , Issue 3 (2023)



Abstract:

The contemporary business environment requires that organizations maintain their business growth by producing products or services that constantly meet the yearnings and expectations of their customers. Corporate sustainability is one of the most challenging issues in big organizations, which constitutes a great concern to management and the importance of total quality management is considered to be a vital driver of sustainability. This study examined Total Quality Management and Corporate Sustainability of Food and Beverage Companies in Lagos State, Nigeria. The study adopted a descriptive research design. A sample of 400 employees was selected by using Taro Yammane statistical formula through stratified random sampling technique. Employees were categorized into three non-overlapping cadres of management, senior staff and the junior cadre. The criterion for inclusion into the sample was restricted to five years and above as organizational tenure. The research instrument employed for the study was survey, i.e., questionnaire. Data collected were analysed using both descriptive and inferential statistics. The study tested two hypotheses and findings revealed a positive significant effect between total quality management and corporate sustainability, while customer focus also has a positive effect on corporate social responsibility. The study concluded that successfully managed total quality management practices could ensure business growth and continuity in the context of potentially better customer satisfaction and performance optimization.


Keywords:

Total quality management, corporate sustainability, quality management, customer focus, food and beverage companies.


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CC BY-NC-ND 4.0